Clara E. Choi

Art Direction & Design


Spokeo Phone UI


[Role: Product Design]Spokeo's phone search results pages varied in layout depending on the amount of aggregated data. To provide a consistent and seamless user experience, we aimed to standardize the page layout, regardless of the data volume. Our goal was to unify all phone search pages, improve existing modules, and introduce a new phone reputation score section.

We implemented a modular design that adapts based on the amount of data returned, ensuring a uniform experience across all pages. Additionally, we incorporated a phone reputation score to clearly indicate the risk level of each number, addressing users' primary concern: verifying whether the number is safe, legitimate or valid.

Designed with: Mario Ayala
Existing pages with different layouts

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[ ©2024 Clara E. Choi ] For I know the plans I have for you, declares the Lord, plans to prosper you and not to harm you, plans to give you hope and a future. Jeremiah 29:11